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| Being in constant touch with SAP BW customers has been an important part of our marketing strategy.  There is                          no better way of doing this than by participating in BITI                          conferences.  We are showcasing our SAP                          complimentary products, in particular, BW products,                          at SAP Insider's BI/Portals conference in Orlando. |  
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| Location | 1500                                Epcot Resorts Blvd, Orlando, Florida, USA |  
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| Booth                                # | 350 |  
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| Event                                Date | March                                16th 2010 to March 19th 2010 |  |  |